BRIEF
Firstly we needed to understand the challenges that golf retailers have when trying to sell end of season stock. Our task was then to design an app that would allow retailers to list all sales stock and get it directly into golfers hands. We required an interface that was as simple and glanceable as possible, at that wouild be as easy as instagram to operate.

PROCESS
After discussing requirements with a number of retailers I rapidly explored some initial concepts, sketches and wireframes. I evolved the design elements into a unique visual language using colour, iconography and infographics. I applied this language to key journey screens.

RESULT
The final product was easy and simple to use and allowed both user A: The retailer to easily list and sell products, and User B: The golfer to easily navigate around the app allowing them to create bespoke searches so that they would receive immediate notification as the products they were looking for were listed.